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Three Things Every Room at DynamicsCon PMR Day Agreed On

by Hayley K | May 13, 2026 | Uncategorized

I came into DynamicsCon from outside the Dynamics ecosystem. That outside vantage point turned out to matter, because the same patterns kept surfacing whether I was in a session on AI visibility, the future of the CMO role, or a pipeline roundtable with partners...

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Esper Strategies is a strategic marketing consultancy for ERP VARs and technology service providers. We work as fractional CMOs, project partners, and advisors for firms that are technically excellent but losing ground to competitors who are simply easier to understand. No execution before strategy. No campaigns before the messaging is right.

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